- NewsLynx
- Introduction
- 1. Executive Summary
-
2.
Introduction
- 2.1. Definitions
- 2.2. Previous Research
- 2.3. From Monitoring and Evaluation to Media Impact
- 2.4. The Rise of Nonprofit Journalism
- 2.5. The Quantification of Content
- 2.6. Current Efforts
- 2.7. Qualitative Projects
- 2.8. Quantitative Projects
- 2.9. Internal Newsroom Tools
- 2.10. Where NewsLynx Fits: Incorporating Qualitative and Quantitative
- 3. Research Findings
-
4.
Platform Description
- 4.1. The Model
- 4.2. The Impact Framework, as Implemented
- 4.3. Model Concept: Impact Tags
- 4.4. Model Concept: Categories
- 4.5. Model Concept: Levels
- 4.6. The Combination of Tags, Categories, and Levels
- 4.7. Other Concepts for Possible Inclusion
- 4.8. Model Concept: Subject Tags
- 4.9. NewsLynx Interface
- 4.10. This Story’s Life
- 4.11. How People Are Reading and Finding It
- 4.12. Who Tweeted It?
- 5. Newsroom Use
-
6.
Recommendations and Open Questions
- 6.1. Impact Work Practices: Recommendations
- 6.2. Commit Resources
- 6.3. Integrate with Editorial
- 6.4. Start Small
- 6.5. Publish Both for Humans and Machines By Using Standards
- 6.6. Impact Work Practices: Open Questions
- 6.7. Building Impact Tools: Recommendations
- 6.8. Building Impact Tools: Open Questions
- 7. Future Paths for NewsLynx
- 8. Conclusion
- 9. Appendix A
- 10. Appendix B
- 11. Footnotes
- 12. Citations
How People Are Reading and Finding It
We consider this one of the most useful pages in the platform. It displays the metrics in Google Analytics that newsrooms expressed most interest in or need to report:
What device people were reading on
Whether traffic came from external or internal sources
Who referred traffic
The functionality and design mirror the bullet charts in the comparison
view, allowing users to see these numbers in relationship to all
articles or a specific group of articles. Hovering over the bullet
chart’s marker will display the comparison value in a tooltip. The
referrer information is particularly useful when IEs are asked to figure
out the source of traffic for a popular story.